Music Video
Manchester, UK
Official video for "Playful" by Private Joy, the first single from her first solo EP “Desire!” released on Rhythm Section.
‘Playful’ is a sensual downbeat soul jam with “swaying afrobeats influence”, reflecting Private Joy’s intention… “ An ode to appreciating the enjoyment of a friendship that is drenched in attraction that needs to be respected and taken slowly”.
Full music videos, social cutdowns, streaming visualisers, single artwork and photography was provided for this project.
Directed and Produced by: Tami Doncic
Cinematography: Jamie Haigherty, Camera Assistant: Josh Haigherty, Editor and Graphics: Chris Kenward, Colorist: Michael Pearce, Record Label: Rhythm Section.